Marketing & Comms
Marketing & Comms
News, insights and thought leadership for re/insurance professionals with an interest in marketing and comms.
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Popular

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Specialty Solutions, Elevated: AXIS Refreshes Brand Identity
AXIS has unveiled a refresh of its brand that closely aligns with the Company’s ambitions to achieve lead...
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The world's most valuable insurance brand revealed
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Brand values of the most valuable insurance companies show a mixed bag of results. Find out how the top i...
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Insight – Slipcase: curating insurance insights
Insight – Slipcase: curating insurance insights
InsTech’s Ali Smedley speaks to Raphael Zindi, Chief Commercial Officer at Slipcase, about how the compan...
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Insurance marketing and legal/compliance teams are locking horns
Insurance marketing and legal/compliance teams are locking horns
New research highlights strained relationship within the sector...
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Sports sponsorship spend by insurance sector exceeds USD1bn - Actuarial Post
Sports sponsorship spend by insurance sector exceeds USD1bn - Actuarial Pos...
Insurance has been a prominent spender across sponsorship industries in sports over the last few years bu...
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How should DE&I and ESG fit into your insurance marketing strategy?
Insurance marketing experts share the importance of a thoughtful approach...
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The Twitter rebrand is a disaster – here's why - Raconteur
The Twitter rebrand is a disaster – here's why - Raconteur
Far from signalling a bright new future, Elon Musk's decision to rebrand Twitter to X suggests the compan...
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