Some of the property/casualty insurance industry's major industry groups are actively planning for...
- Carrier Management / Article / 13 days ago
- www.carriermanagement.com
Insurers have made significant strides over the last decide in improving customer experience through new technology or other initiatives, a new IBM survey found...
- Carrier Management / Article / 3 months ago
- www.carriermanagement.com
Allstate's New Growth Plan Includes Agent Commission Revamp, More Advertising
Allstate first disclosed its Transformative Growth Plan in December, an effort to overhaul how it does business, boost efficiency and reduce expenses...
- Carrier Management / Article / 12 months ago
- www.carriermanagement.com
An Instagram Strategy Can Help Create the Next GEICO Gecko
I recently moved to New York City from a comfortable, tree-lined New Jersey suburb, leaving behind three floors, a basement, a backyard and side porch for...
- Carrier Management / Article / 2 years ago
- www.carriermanagement.com
Clearcover Email Marketing Account Hacked, Used to Send 'Hateful and Obscene' Emails
A Clearcover email marketing account was hacked early Monday, exposing an undetermined number of client email addresses to "hateful and obscene" messages, the data-driven auto...
- Carrier Management / Article / 2 years ago
- www.carriermanagement.com
Liberty Mutual Rebrands Canadian Operations in Wake of 2017 Ironshore Acquisition
Liberty Mutual Insurance's $3 billion acquisition of Ironshore in 2017 has led to a rebranding of its Canadian operations. The insurer disclosed on Sept. 13 that Liberty International...
- Carrier Management / Article / 2 years ago
- www.carriermanagement.com
Age of InsurTechs Poses Unique Challenges for Surplus Lines Insurance Industry
Over the last year or so, the insurance industry has seen technological advances driving new products and distribution means to market...
- Carrier Management / Article / 3 years ago
- www.carriermanagement.com
Try to Walk in Millennials' Shoes (Before You Market to Them)
Marketing to millennials is all the rage. Still, for many, crafting an effective message for millennials remains a mystery. We may know a few things about...
- Carrier Management / Article / 5 years ago
- www.carriermanagement.com
Marketing Matters—And Boosts Long-Term Shareholder Returns - Carrier Management
Not only does marketing pay off in the short-term, but it has a positive effect on long-term shareholder returns, according to new research from Iowa State University’s College of Business. Hui (Sophia) Feng, lead author and assistant professor of marketing…
- Carrier Management / Article / 5 years ago
- www.carriermanagement.com